Effectiveness of a Cloud-based Digital Health Navigation Program for Colorectal Cancer Screening
mPATH-CRC (mobile Patient Technology for Health) is an automated direct-to-patient digital health program about colorectal cancer screening. The goal of this project is to test a cloud-based version of mPATH that patients can use at home independent of a scheduled medical visit. Patients will access mPATH on their own devices using a hyperlink sent via text message. The cloud version of mPATH will have the proven effective content of the tablet version, including the ability to request a screening test directly via the program. mPATH will then share this information with the patient's healthcare organization so screening can be arranged. This cloud-based version will be highly scalable, have broad reach, and be easy to support, making it a commercially viable product. This project will (1) test the reach and effectiveness of the mPATH web app in two different healthcare settings: a Fee-for-Service setting, and a value-based care setting; and (2) determine the value generated by mPATH in each healthcare setting.
• Age 45-74 years
• Be identified in the electronic health record as due for routine CRC screening, defined as
‣ No colonoscopy in prior 10 years
⁃ No flexible sigmoidoscopy in prior 5 years
⁃ No CT colography in prior 5 years
⁃ No FIT-DNA test (Cologuard) within prior 3 years
⁃ No Fecal Occult Blood Test within prior 1 year
• Have a cell phone number listed in the EHR
• Have a preferred language of English or Spanish in the EHR
• Upcoming appointment within 9 to 16 days
• Georgia Market Only: Insurance type is listed as Medicare Advantage.